Sonos
Sonos is one of the world’s cutting-edge home audio brands. Since early 2019, I have been acting as Sonos’ semi-in-house Dutch copywriter & localisation expert as part of their marketing team. I help them communicate their products, innovations and brand message in The Netherlands and Belgium.
In broad strokes, I am responsible for all Dutch words the brand puts to paper and pixel. Whether they form blogs, digital creative, social media posts, display ads, video & billboard or App Store copy. I also dabble in English for Sonos Global.
Since starting out, I’ve been involved in many projects, from product and platform launches to integrating the Dutch Google Assistant in select Sonos speakers. Go to sonos.com to glimpse my work, or scroll through the screenshots below.
Sonos Flex
As a pioneering audio brand, Sonos aims to reinvent home listening for now and for the future. Hence the inception of Sonos Flex, a flexible speaker subscription service that provides Dutch customers with amazing multiroom sound for just a small monthly fee.
I’ve been supplying the service with copy since its start 2019, from web (see below) to CRM and social.
