Koning TOTO

In the run-up to UEFA EURO 2020, the young guns at GoSpooky asked me to develop ideas and concepts for the latest iteration of the Koning TOTO campaign. The mission? Distil an engaging social media campaign from the iconic and rather persistent TVC featuring none other than Wesley Sneijder & Jack van Gelder. 

The concepts I thought up together with Funs Jacobs are being rolled out as we speak and will see the light through the end of the championship. So keep your eyes peeled while scrolling through your timelines.