Peroni Nastro Azzurro
Founded in 1846, Peroni has grown to become an icon of Italian craftmanship. After launching its premium lager Nastro Azzurro in 1963, the brewery’s reputation and popularity skyrocketed, earning the brand a name that’s synonymous with style and substance.
First Day Of Spring asked me to curate and write for Peroni’s owned channels in the Netherlands. Throughout my tenure at the agency, I wrote the brand’s social copy, managed its content calendar, and interviewed style icons from the restaurant business, art world and influencer-sphere for peroni.nl.
“After selling my first painting I just knew: this is it.”
— Selwyn Senatori, artist | Read more: NL
“My style gets more refined by the year.”
— Flavio Ghignoni Carestia, chef & restauranteur | Read more: NL
“The Italian ease of life has always held a special place in my heart.”
— Timo Janse, bar owner & mixologist | Read more: NL
“I’ve always been involved in things of beaty.”
— Liza Chloë van Duyn, art director | Read more: NL
Featured photography produced by the amazing Ilsoo van Dijk and Tim Buiting (header image).